Fredricks Design has built a business on the ability to collaborate around solving product development challenges. We regularly do this using internal brainstorm sessions and structured workshops involving participants from clients’ teams and manufacturing resources. We’ve recognized the benefit of putting key people together and the resulting synergy. The value of these “formal” gatherings is clearly documented with stacks of concept sketches and lists of opportunities to explore further.
But sometimes collaboration occurs more organically, is unscheduled and unstructured and is initiated around a very specific task or problem. Often this spontaneous collaboration occurs when someone is trying to work outside of their skillset or in unfamiliar territory. Sometimes an idea just won’t “click,” but they feel the drive to push-on until a solution is achieved. (more…)
Some of our best concepts sprout when we are in a kindergarten mindset.
Our Clients come to us with wildly diverse challenges. Sometimes the problems are well defined and other times we are working to define the end users’ needs. In either case (or anything in between), an open mind and free thinking are keys to effectively exploring new ideas. Often finding the best solutions to the biggest challenges is achieved by an unconventional team and a change of scenery. That’s where we come in…
For years, Fredricks has understood the value in approaching daunting problems with an agile and open mindset; great concepts often grow from unexpected ideas. Our Workshops are designed to provide Clients with a chance to escape from the day-to-day operations and distractions of the office: the freedom and tools to generate these unexpected ideas. (more…)
A brief recap of our visit to Neocon 2014…
For those who are not familiar, Neocon is an annualexposition for commercial interiors; the industry leaders (and followers) come to Chicago to showcase their latest furniture, fixtures, and materials. It can be quite a party, but we’re usually there to uncover trends, be inspired, and admire the great design work that many of the companies are continuing to produce. We saw a shift in the respect for individual needs and designing spaces that accommodate them. We’d like to share what we saw and wherewe see it going… (more…)
This year marks the 30th anniversary of Fredricks Design, Inc. The story of our 2nd generation, family run product development business is a case study in big dreams realized through hard work, good luck, and our commitment to doing things really well.
Fredricks was founded in 1984 in a little cottage on the north bank of the Grand River in Grand Haven, Michigan. The startup was based on the shared vision of two brothers, Maury (myself) and Bruce Fredricks. We developed the framework of our vision for the new company over wine and tapas while living and working in Andalucia, Spain. I returned to Michigan in 1984 and Bruce returned stateside to join the startup the following year. (more…)