Industry Overview

Furniture

Advanced Furniture Development

Fredricks Design is based in West Michigan, one of the leading areas in the nation for furniture design and manufacturing. As such, we’ve seen our fair share of furniture development projects. We take a third-party look at data, conduct thorough research and evaluate everything from price points to product offerings. From there, we identify any holes we can fill and challenges we can overcome in the furniture industry.

01. Ideation

02. Packaging and Feasibility

03. Concept Development

Ideation

We leverage extensive information collection methods including VOC, observational research and in/out of market benchmarking to inform our ideation phases. Our design teams bring previous experience and cultivated talent sets to bring new ideas to life and capture innovative ideas for what your products can become.

Packaging + Feasibility

Feasibility and packaging is the heart of a successful design project. In this phase we develop models to include ergonomics, packaged electronics and technologies and develop a package to design around as we move forward in our process.

Concept Development

Using our work in ideation and packaging + feasibility our designers and engineers work together in holistic concepts to bring multiple disciplines together in a holistic concept. Working together we make sure we can deliver concepts that solve your clients problems, function as intended, can be manufactured efficiently and meets your business considerations.

Marketing + Visualization

Content creation for marketing teams is a powerful tool for making final design decisions. Our designers often create renderings and animations that share advanced projects in development, or function as web and marketing campaign content. We also leverage our rendering capabilities to help clients select material, color, and finish, swiftly and effectively.

Engineering

Picking up where concept development left off, we move into engineering and b-side detailing. We show ranges of movement using kinematics, package any mechanical features attractively and offer FEA testing to prove our designs. Our engineering teams focus on manufacturing challenges to head off issues with suppliers and offer well thought out product that easy and affordable to produce.

Fredricks Design Furniture Market Overview

Furniture is an umbrella term that encompasses a vast range of product categories. No matter what you’re hoping to develop, Fredricks is happy to share our experience with you and act as a catalyst to your design, engineering, or marketing teams.